Praying Per Click – Is Your Site Ready For Advertising?
By Tim Giles
As published in Marketing Magazines Online Survival Guide 2007
It is easy to become confused trying to get your head around the
various ways you can make money from websites. Trends come and go and
the path gets murky as last months well spun tale of click riches gets
drowned out by this month’s smear campaign. The truth is that there is
often no one sure fire ingredient to success in monetising web content,
and the best result might be via a mixed recipe of flavours.
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Testimonial:
Web Site Publishers
"Tim
was hired to consult with us on Broadbandguide.com.au. His knowledge of
search marketing, site optimization and user interface is exceptional.
I would recommend his service to anyone looking to increase revenue and
improve their online presence." -
Shane Osborne
Development Manager at BroadbandGuide.com.au
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Search Engine Optimism
By Tim Giles
As published on Sitepronews.com September 2007
It’s the website stupid! This is what is important. You can dump as
much traffic as you like on the home page but in the end if your
content loads slowly, your pitch is stale or the message is confusing
you might as well not have bothered. Attracting visitors is the start
of the game not the end. Traffic does not monetize itself. In order for
a website to justify its existence it needs to be tied to an outcome.
“No sugar Sherlock!” I hear you say, sanitising my Aussie potty mouth
for young ears. “Surely that is obvious?”
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Testimonial:
Search Engine | Publisher Network
"Tim is one of the most professional people
I know in the online marketing space and I would rate him one of the
top 5 guru's in this space in Australia. Unlike most of his
contemporaries, he actually understands 'outcomes' and is able to
deliver to or above client expectations on time every time. I am
delighted that he is once again working with my company" Ansearch founder and current CEO Exit Reality
Dean Jones
Ansearch founder and current CEO Exit Reality
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Is the web really an effective branding tool?
By Tim Giles
As published in Marketing Magazine's Online Survival Guide 2007
Google & YouTube
By Tim Giles
As published in Marketing Magazine's Online Survival Guide 2007
Keeping the click fraud fox out of the chook house
By Tim Giles
As published in Marketing Magazine June 2006
Put another Blog on the fire
By Tim Giles
As published in Marketing Magazine February 2006
Chicken Little’s Rotten Egg
By Tim Giles
As published in Marketing Magazine October 2006
Need an edge? Look to the web
By Tim Giles
As published in Australian Franchise Review 2006
Open Source Web Consulting
By Tim Giles
As published in Marketing Magazine August 2006
Is your site a rich feast or a Dogs breakfast?
Part 1
By Tim Giles
As published in Marketing Magazine December 2004
Is your site a rich feast or a Dogs breakfast?
Part 2
By Tim Giles
As published in Marketing Magazine January 2005
The New Web Accountability
By Tim Giles
As published in Marketing Magazine October 2004 - 20th Anniversary Special Edition
The Tao of SEO
By Tim Giles
As published in Marketing Magazine August 2004
Take Back Control Of Your Site
By Tim Giles
As published in Marketing Magazine October 2002
Play Your Trumps
By Tim Giles
As published in Marketing Magazine July 2002 |
Testimonial:
Design Agencies
"Tim is a wealth of knowledge
when it comes to online marketing and SEO. A true professional and an
absolute pleasure to work with."
Brent Nolan
Director Immere
Testimonial:
Manufacturers
“We were a small business without a lot of marketing
capital and Tim helped us set up extremely cost effective
marketing tools to drive our expansion into new markets. The
website is now a crucial part of our franchise strategy.”
Andrew Pearce
CEO New Water
Testimonial:
Wholesalers
“When we started with Tim the web was 1% of our total
sales. It now accounts for over 90%”
Justin Graham
Arrow Voice & Data
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